Automated collections, relationships intact.
After a NetSuite Premium Manufacturing implementation and WMS rollout, Gusbourne turned to our Dunning Module to take the strain out of credit control.
Award-winning English wine.
Since planting its first vines in 2004, Gusbourne has pursued a single-estate vision across 90 hectares in Kent and West Sussex.
Its low-intervention, sustainable approach includes hand-picking and traditional-method production. Its debut 2006 vintages won acclaim, and Gusbourne is the only three-time winner of the IWSC English Wine Producer of the Year.
- Sector
- English wine producer
- Location
- Kent & West Sussex
- Solution
- NetSuite Premium Manufacturing, WMS and Dunning Module
- Published
- Customer success story, August 2025
Chasing payments was taking over.
- Finance spent countless hours manually chasing unpaid invoices
- Customer holds had to be toggled to complete sales
- Uncomfortable conversations with valued clients
- A process that was time-consuming, inconsistent and increasingly unsustainable
Our Dunning Module, tailored to Gusbourne.
After Web Control delivered NetSuite Premium Manufacturing and a Phase 2 WMS rollout, Gusbourne returned for a tailored demonstration and implementation of our custom Dunning Module.
Implementation highlights
- Automated dunning cycles with custom workflows
- Branded email templates tailored to Gusbourne
- Internal reminders and reporting
- A centralised dashboard for real-time visibility
- Intelligent customer-hold logic supporting seamless sales
- Flexible exclusions for key accounts and sensitive relationships
Less chasing, more control.
- Less manual effort, better customer experience and greater efficiency
- Significant finance time savings and more consistent outreach
- Better visibility of outstanding balances and follow-up actions
- Streamlined internal workflows and less friction
Looking ahead
A custom Alcohol Duty calculator and tailored reporting now support compliance and financial accuracy.
The process of chasing payments has become far less time-consuming, while giving us complete control over individual customer accounts. Since adopting the system, our debtor days have reduced significantly, leading to a marked improvement in cash flow.
Related pages.
Dunning & Credit Control
Automated, relationship-aware collections inside NetSuite.
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SuiteSuccess-based implementation shaped around how your business works.
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UK-based managed support, optimisation and strategic partnership.
Find out moreManufacturing
Discrete and process manufacturers.
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